4 Reasons Why You Should Hire a Business Coach



Life Area: Professional

So, you made the leap from being an employee to owning a business. Congratulations! You’ll soon realize that you can only take yourself so far before you need to raise capital, form a team and yes … find someone who has gone down this road before you. Enter the business coach.

4 Reasons Why You Should Hire a Business Coach


There isn’t anything else that you receive 100 percent dedicated attention to you. A business coach is somebody who helps you move from where you are to where you want to be, and does so by solely focusing on your goals.

If you are not clear on your vision, then every single opportunity will distract you and impede your progress. After all, you’ll never really know what you’re capable of until there’s someone to push you outside your comfort zone. Just ask any professional athlete.

If a business coach is something you’ve thought about recently but aren’t quite sold on getting one yet, here are four reasons why you should:

1. To brainstorm brilliance

There’s a common saying that goes, “nobody is smarter than all of us.” In other words, the collective power of many is far superior to the single power of one, which speaks to the value a coach brings in brainstorming new ideas. However, doing so is both an art and a science.

Anybody can go online and find brainstorming software for free with the goal to generate genius — that’s the science part. The “art” part, however, is excavating personal values and beliefs that you never knew existed and linking them to your desires and intentions. Sometimes it takes a new perspective to see an existing connection.

2. To bounce ideas off

Nowhere else can you find somebody solely dedicated to acting as your own personal sounding board. A coach — well, a good coach — asks powerful questions that unearth deeply rooted values otherwise firmly planted, with zero judgment. Unlike the local rumor mill in your neighborhood or office, it’s not a coach’s responsibility to opine about your position, but rather to suspend judgment in such a way that guides you toward your own goals.

3. To be accountable

Isn’t it strange how easy it is to break the promises we make to ourselves, but less so when we involve other people? A coach serves as an accountability partner who challenges you to strategize and develop your goals while aligning your efforts toward achieving them.

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4. To receive guidance

A business coach will challenge your thinking, goals and willingness to grow. As somebody who has “been there, done that,” a coach also acts as a role model because of the experience that he or she shares. Additionally, a coach has unique insight that broadens your business awareness. Think of it this way: When Santa Claus brings you a new toy, you get excited at the thought of playing with it but maybe a little disheartened at the thought of having to assemble all those ridiculously tiny pieces. So what do you need? Directions. You need guidance for how to get from where you are to where you want to be, and once you do, you play with the toy all day long.


The key metric for success from coaching isn’t so much the cool business-building techniques you learn, the value of coaching resides in the timeless mental tools you learn that help you to navigate toward success in both your business and personal life.

Every athlete and every top performer uses a coach to bring out their best. Why don’t you?

Your Action Step

Do your research and find the best fit with your business and personality, define your objectives, and have an initial free phone consultation to determine if he/she is right for you. I have been a business coach for over 18 years and am a Certified Master Coach. I have provided transformational coaching and training to a variety of individuals including executives, entrepreneurs, and moms. If you think I would be someone who you would want to explore a coaching relationship with check out my Coaching page on my website and give me a call.


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My mission is to inspire people and organizations to live their highest vision.

I am a Success Strategist and Master Coach. I provide transformational coaching and training for individuals and organizations to help you Grow Your Life and Build Your Business by getting clear and focused on what you want, why you want it, and how to create it. Learn more about me at SuccessSeriesLLC.com.

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